Try Before They Buy
Whether your customers are purchasing software or need to understand how an application can benefit their company, an online lab is the perfect environment for a customer to test and learn about a product before deciding to purchase.
Lower Barrier to Entry
First-person, hands-on demonstration of a software product or tool immerses the customer into the experience. These types of demonstrations give the customer a unique point-of-view and are more memorable than simply being given information or presented to.